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Tag: Mukesh Ambani

Mukesh Ambani To Expand Film, TV Series Collections In JioCinema

Posted on by Sudeshna Mishra

Chairman and MD of  Reliance Industries Limited, Mukesh Ambani, will add more than 100 films and TV series to its streaming platform, JioCinema. After the massive popularity of its cricket broadcasts, the company is now in an effort to compete with global behemoths like Walt Disney Co. and Netflix Inc. in the rapidly expanding Indian market.

JioCinema’s expansion will take place by applying charge for the content. Though the plan value is still being finalised, Jyoti Deshpande who is a President of the media and content business, revealed in an interview. She also added before the Indian Premier League cricket season ends next month, new titles will be released, and viewers will still be able to watch matches free of cost until then.

India, with a population of 1.4 billion, a burgeoning middle class, and widespread internet access, has a huge potential audience. During the IPL’s opening weekend in April, JioCinema received more than 1.47 billion video views, and a match on Wednesday attracted 22 million people.

According to Deshpande, it is currently quite difficult to get into the market where global streaming platform behemoths have already acquired a large part of it. Netflix has reduced its price to attract more users. But the Indian viewers are still choosy while watching the video online. So  JioCinema’s expansion is focused on both price and content.

Moreover, she said the plan is to keep tariffs simple for the viewers. The streaming space is currently “dominated by Westernised content. Jio Studios aspires to serve as a catalyst for the exchange of talents and wants to sound as Indian as possible.

The JioCinema includes movies and series from thrillers and romances to biopics in various languages, such as Hindi, Bengali, Gujarati, and Marathi. Now, it will also release new and original films produced by Jio Studios, like Section 84 by Amitabh Bachchan and Dunki by Shah Rukh Khan. In addition, a multi-year, multi-film agreement between Jio Studios and SVF Entertainment for the Bengali market was also recently revealed.

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Reliance Announces To Bring Back Campa Cola

Posted on by Sudeshna Mishra

Reliance Industries Chairman Mukesh Ambani’s conglomerate announced on Thursday to bring back Campa, a 50-year-old iconic beverage brand, in a new avatar.

Reliance Consumer Products Ltd. (RCPL), the fast-moving consumer goods arm, a subsidiary of Reliance Retail Ventures Limited (RRVL), said it would relaunch Campa with three different flavors, ie. Campa Cola, Campa Orange, and Campa Lemon are in the sparkling beverage category.

The company also added that the product would be initially available in Telangana and Andhra Pradesh and later rolled out nationwide.

Campa Cola was a popular soft drink of the 1970s and 1980s but was fizzed out due to the arrival of PepsiCo and Coca-Cola.

                                               Souce: wikipedia

Pure Drinks Group was the one and only Coca-Cola distributor in India from 1949 to the 1970s. Then in the 1970s, it launched its own brand Campa Cola and shortly became the market leader in the soft drink sector. Afterward, it introduced an orange flavor of that brand, ie. Campa Orange.

The firm had set up its bottling plant in Delhi and Mumbai and sold the drinks with the slogan ‘The Great Indian Taste.’ But unfortunately, it lost business in the 1990s.

According to the Reliance company, ‘The Great Indian Taste’ with Campa is returning to the market as the company’s part. Last year in August, it bought the product from Pure Drinks. Reliance Retail is continuously bringing its own version of products ranging from cookies and coca cola to soap and shampoo.

The company also stated that the launch of the Campa brand is in line with the company’s strategy to promote homegrown Indian brands that not only have a rich heritage but also boast a deep-rooted connection with Indian consumers due to their unique tastes and flavors.

The three unique flavors of Campa will be available in 5 different price points- 200ml at Rs. 10, 500 ml at Rs. 20, 600 ml at Rs. 30, 1L at Rs. 40, and 2L at Rs. 80.

According to the source, the company may also advertise the Campa product during the Indian Premier League.

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Reliance Announced To Set Up 10 GW Solar Project In Andhra Pradesh

Posted on by Sudeshna Mishra

On Friday, Reliance Industries Chairman Mukesh Ambani announced that his company plans to invest in setting up a 10 GW (gigawatt) renewable solar power project in Andhra Pradesh.

At the inaugural session of the 2-day Global Investors Summit 2023 held in Visakhapatnam, the conglomerate said that India has now become the world’s fastest-growing economy under the firm and visionary leadership of Prime Minister Narendra Modi. Similarly, under the leadership of Chief Minister YS Jagan Mohan Reddy, Andhra Pradesh has witnessed phenomenal development.

Speaking at the inaugural session, he further said that Reliance group will create 5000 new job opportunities in the state and also promote the sale of Andhra-made products through their retail business.

Additionally, he said that his group had invested  Rs 40,000 crore in rolling out an ultra-high speed 5G telephony network in the states. According to him,  by December 2023, the Jio True 5G rollout will be completed across the country.

He also said Reliance had invested more than Rs 1.50 trillion in developing and supporting gas pipelines in its KG D-6 assets. Today, natural gas produced by Reliance in the KG D-6 basin fuels the country’s clean energy transition and will contribute about 30 percent of its gas production.

Reliance Retail has partnered with more than 120,000 kirana merchants from 6,000 villages of Andhra Pradesh and equipped them with tools. His firm has created over 20,000 direct jobs and numerous indirect jobs in the state. Moreover, Reliance Retail will collect more agri and agro-based products along with manufactured goods from the state. This will not only increase the incomes of farmers, artisans, and others but also directly create over 50000 livelihood opportunities.

On the other hand, Adani Group has planned to set up 15,000 MW of renewable power projects, two new cement manufacturing plants, and a data center in Andhra Pradesh. Also, the group has planned to double the capacity of the two ports it operates in the state at Krishnapatnam and Gangavaram.

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Reliance In Partnership With Gap Inc. Opens First Retail Store

Posted on by Tanmaya Dev

Reliance Retail on Friday unveil the first freestanding Gap store in partnership with Gap Inc. in Mumbai. In a press release, the company declare that it is the official retailer of Gap across all channels in India.

Since last year Reliance Retail has opened more than 50 Gap shop-in-shops. The opening of the new Gap store at Infiniti Mall in Mumbai marks the launch of the second Phase of the Reliance-GAP partnership.

According to a press release, the extension of Gap’s India presence will incorporate opening a series of freestanding stores across the nation in the coming months. The Gap store at Infiniti Mall will include denim, logo products, khakis, and trendy essentials for men, women, kids, and babies.

President and CEO of Fashion & Lifestyle, Reliance Retail Ltd., Akhilesh Prasad, said about the opening of GAP’s first store in India that in the new iconic GAP store, customers will find not only a brand new retail identity but also a tech-enabled shopping experience such as smart trial rooms, express check-out and many more, along with the better value of the product.

Managing Director of International, Global Licensing and Wholesale at Gap Inc., Adrienne Gernand, said, “We are excited to partner with Reliance Retail to continue expanding our presence in India through our partner-based model.”

He also added, “Growing Gap’s brick-and-mortar business through the launch of freestanding stores and multi-brand store expressions has enabled us to enhance our reach for Indian customers and meet where they are shopping. “

Reliance Retail Ltd., a subsidiary of Reliance Retail Ventures Ltd., holds all retail businesses under Reliance Industries. On the other side, Gap is a famous apparel company in America that owns multi brands such as Athleta, Old Navy, Banana Republic, and Gap.

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